I'm sort of miffed today at the Sunday Times and Mark Tighe. Mark's piece about the use of youtube by the PDs and the upcoming election appears to be a piece of advertising for the PDs use of YouTube. My own piece " You pay taxes" has had 4 times the traffic that the PD's A Vision for Ireland and was nominated for a Blog Award but doesn't rate a mention.
Richard Delevan and I had a discussion about the issue of election spending limits and the use of Youtube back on Jan 2nd of this year in the comments on his post on negative advertising. Basically, the big cost will be on the production side. And I agree with the comments of Simon McGarr that the contributions of Ciaran Cuffe and Dominic Hannigan are the most effective examples of the format. Short, frequent and focused. Long wandering sagas just bore people.
There again I spent the whole of Paddy's Day doing battle with the flu using the heavy artillery of Lemsip Max so that might be affecting my humour.